2026
Interactive content development · real-time tracking and visuals
intermedia · installation · commercial
Pie Factory, Seoul, KR
NCT marked ten years with ‹NEO GROUND›, a pop-up that put the group’s identity into the language of futurist sport. I developed the interactive running zone that ran for its nine days, 15–23 May 2026.
Visitors run down a marked lane. Depth cameras and a lidar scanner follow them, and their silhouette is lifted out and sent onto the long wall, where it runs on among the others, tagged with the moment it was made.
What I liked about it is that nobody arrives as a spectator. You only see the piece properly once you have run through it, and what you leave behind keeps running without you.
Hosted and organised by SM Town · pre-production Studio Realive · production Getty Images Korea · production manager Hwayoo · hardware Guide Samjung · technical assistance Zoon · installation assistance Ojou
